Q3 2025 Health and Fitness App Performance in Colombia

In the third quarter of 2025, the health and fitness app sector in Colombia saw varied performance metrics across the top five applications, as reported by Sensor Tower.

Flo Cycle & Period Tracker experienced fluctuations in both downloads and revenue. Weekly downloads peaked at about 37K in early September and maintained a relatively high number of active users, ranging from 770K to 860K throughout the quarter. Revenue showed a steady increase, reaching approximately $7.9K by the end of September.

For Strava: Run, Bike, Walk, the quarter was marked by consistent revenue, peaking at $12.9K in early September. Downloads varied, with a notable increase to 19K in late August, while active users remained stable, hovering around 320K to 380K.

Smart Fit App maintained steady download numbers, averaging around 12K weekly, and active users showed an upward trend, reaching 258K by the end of the quarter. Revenue data was not significant for this period.

The Sweatcoin Walking Step Counter app saw a decline in downloads mid-quarter but rebounded to 11K by late September. Active users peaked at 230K in late July, but decreased to 191K by the quarter's end. Revenue remained minimal throughout.

Lastly, Period Tracker Period Calendar showed a stable download rate, with a peak of 15K in late September. Active users fluctuated, starting around 765K and ending near 712K. Revenue was modest, with a peak of $439 in mid-September.

These insights highlight the dynamic landscape of health and fitness apps in Colombia, with varied user engagement and financial outcomes. Further details and analysis can be accessed through Sensor Tower's comprehensive reports.